The brand also runs its Natrelle Inspires Bra program — for every Natrelle Inspires Bra purchased, one bra is donated to a breast cancer patient diagnosed within the last 12 months. Small Business Administration honors the progress women have made with National Women’s Small Business Month.
You can call this devotion either the cause or effect of women powered businesses’ steady growth. In the United States, businesses owned by women have grown significantly enough to earn $1.9 trillion in revenue. This fact alone is strong enough to be the marketing hack of girl bosses everywhere. Unlike some of the other agencies on our list that also deliver other creative services, Wax Creek is a boutique agency that focuses only on branding. Using a considered and tested approach, they help their clients to reconnect with the core of who they are and the reason for doing this, setting them up for next-level growth. This may influence which products or services we review , this in no way affects our recommendations or the advice we offer. Our reviews are based on years of experience and countless hours of research.
Those essentials range from sheets, towels, bath robes, and even mattresses. The certified organic cotton and New Zealand wool are eco-friendly and sustainable. In particular, for those who love to unwind at home, the waffle lounge sets and robes will be your best friends after a long day or a relaxing bath. Those details are informed and inspired by Rubio and her team’s own love for travel. “When it comes to our luggage, the details matter, especially since they’re intentional and functional, to make the journey seamless,” the brand says on its site. But the biggest reason we included Dagne Dover on our list is not just because of how its team of founding women tailor its products to its audience’s specific needs, but also because they go beyond that.
The Edit Dubai
Programs & Opportunities To fuel success for women-owned businesses, WBENC offers various programs and opportunities designed to support business development and growth. Dana Donofree, AnaOno’s founder and CEO, was diagnosed with breast cancer in her mid-20s and felt like she lost her identity after treatment. This experience led her to create a line of what she called “boob-inclusive lingerie” designed for women who’d undergone breast surgery. “One breast, two breasts, no breasts or new breasts, everyone deserves to be supported,” Donofree said. AnaOno also partnered with Pink Warrior Advocates for its Bra Assistance Program, which provides up to 25 post-surgery and mastectomy bras per month to people in financial need who apply to the program.
A successful brand and web design is about more than just being pretty. You can still use angular shapes like triangles or square logos often used in the technology industry. The shape is often translated to strong foundations and innovation in brand perception. To capture your audience’s attention, understand who they are and what drives them. Use demographic data to gain insight into their interests, values, lifestyle choices, age, income level, gender, and geographic location. Armed with this information, you can develop content catered toward customers that speak directly to their needs. The EDWOSB program is similar to the WOSB program, but it provides access to additional contracts.
Crush-worthy Women-owned Brands
This summer, Casey’s brand made up a quarter of all bags of chips sold, eating into the sales of big brands like Frito-Lay, which is owned by PepsiCo. For years, customers stopping at Casey’s General Stores, a convenience store chain in the Midwest, hadn’t thought twice about snagging a soda and a bag of Lay’s or Doritos chips.
Empowering Logos for Your Women-Owned Company
Read more about Women-owned business branding here.
Medical and health branding can easily be a snoozefest, but Ava avoids all the eye-roll-eliciting cliches. Their female-focused logo is a simple but memorable representation of…you guessed it!
Women-owned businesses can also find support and assistance with organizations such as the U.S. One way to feel good about shopping at a women-owned business is by keeping it local. This way you know that your dollars are being spent to support women in your community who are creating businesses for themselves and jobs for others. Local women-owned businesses include traditional brick and mortar locations or online businesses. Join us this month to help us recognize and support women-owned businesses.
Like many company founders, she noticed the lack of comparison websites to meet the financial needs of consumers in the region. Coming from a business and financial background, it took four years of planning before Souq Almal was launched. The brand has three different collections; Mauzan, Mauzan Exclusive and Miss Mauzan.